Audience Growth¶
Metadata¶
| Property | Value |
|---|---|
| Type | kpi |
| Domain | social-media |
| Status | draft |
| Version | 0.1 |
| Owner | TBD |
| Steward | TBD |
Definition¶
A key performance indicator representing the growth of the organization's audience across its social media presence.
Description¶
Used to evaluate whether the organization's social media audience is expanding over time.
Purpose¶
Evaluate the organization's ability to grow its digital audience and identify meaningful changes in audience size.
Target¶
TBD
Thresholds¶
critical: TBD
warning: TBD
target: TBD
Supporting Metrics¶
- social.follower_count
- social.follower_growth_rate
Dimensions¶
- platform
- account
- date
Review Frequency¶
monthly
Source¶
This page is generated from the canonical definition definitions/kpis/social.audience_growth.yaml.
Do not edit this generated page directly.