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Pipeline Health

Metadata

Property Value
Type kpi
Domain sales-and-marketing
Status active
Version 1.0
Owner Head of Business Development
Steward Sales and Marketing Team

Definition

The overall size, quality, and momentum of the active sales pipeline.

Purpose

Supports revenue forecasting and resourcing decisions by showing whether enough qualified opportunity exists to meet targets.

Supporting Metrics

- sales.pipeline_value
- sales.opportunity_count
- sales.proposal_count

Dimensions

- deal_stage
- customer_segment
- period

Review Frequency

Weekly

Source

This page is generated from the canonical definition definitions/kpis/sales.pipeline_health.yaml.

Do not edit this generated page directly.